BIWT

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Today, the second in my ongoing series of posts laying claim to the relatively few things that I liked before they were in style:

Smurfs

Don’t worry, I won’t be using “smurf” as a
verb or an adjective. Ever.

Smurfs. They may not be on my mind much anymore, but in 1979 it was another story. My family spent that summer motoring around Europe in a Volkswagen Westfalia camper; how exactly my parents were able to tolerate sleeping in a VW bus (like this one, except in beige instead of pea green) with boys aged eight and ten for three months is a question I can’t answer.

Visiting some family friends in the seaside town of Lund, Sweden, the little blue guys caught my attention in the toy collection of the younger son. I was told that they were called “smølfs.” I had never seen anything like them, but apparently my Swedish counterpart already considered them passé. In fact, he quickly offered the handful of them that he had to me, declaring that he was “fed up with them” (or at least, that’s how his father translated what he said). I might have wondered why he was so eager to get rid of them, but I was too young to have developed that kind of cynicism. I felt like I had won the toy lottery.

I began collecting them as we continued traveling from country to country. The main obstacle was that each European language had its own translation of “smølf,” which made inquiring about them in different countries’ toy stores a tricky exercise in phonetic learning. To this day, one of the few phrases of German that I know is, “Haben sie schlümpfe?” I was ultmately faced with the choice of which language’s name for the stubby blue guys I would adopt for my own use. After careful consideration I decided that the original Swedish/Danish “smølf” seemed most correct. When I proclaimed my official decision to my parents, my Dad was silent for a moment before a mischeivous grin spread across his face. “So Derek,” he said to me, “what do you call it when a smølf paints a picture?” I said fed him the reqired “I don’t know,” and he delivered the punchline: “Smølfart.” He and my brother giggled gleefully, and I spent a rueful moment considering that “schlümpfe” might have been less vulnerable to punning.

At any rate, after our return from Europe it was at least another year or two before my little cerulean gnomes began appearing in U.S. toy emporiums under the anglicized name “smurfs.” The word in and of itself was fine with me. The problem was all of the peripheral details and backstory that came along with it. It was vastly different than the mythology I had set up for them on my own, which is to say that it was just plain wrong. The commercially-distributed story of Smurfs captured neither the facts nor the spirit of the delightlfully conceptualized Pan-European Smølfenhagen that I had created around them. First of all, there were the names: Papa Smurf? WTF?? Come on, the guy in the red pants and cap with the white beard is named George. George! That’s not such a stretch, is it? He looks like a George. And they call him Papa Smurf??? It’s just so… banal. So unimaginitive. Some adult got paid to come up with that? Come on. They all have regular names. Just first names, but unique names all the same. Kevin. Steve. Mitch. The ultimate insult was… Smurfette. Oh, man. So explain this one to me: there’s only one girl smurf, and the best name they can give her is Smurfette? Nice going. Of course, this assumes you can even get around the primary violation of having there be a girl smurf. Remember, I’m a kid in my late single-digit years. Know your audience, smurf-makers. Girls are gross.

If I’d have been in charge, smurfs would have been saved from this rampant lameness. The TV cartoon would have been something closer to Super Friends than the retch-inducing forerunner of Teletubbies that it was. No Papa Smurfs, no Mushroom houses, no “that’s smurfy!”, and NO girl smurf. And, whoever made up that gay-ass “la la la” song would face an international war crimes tribunal for crimes against humanity. Alas, it was not to be. There was money to be made in the dumbing down of smurf lore – apparently, three- and four-year-olds’ allowances by that time provided for more discretionary income than it had when I was that age six years prior. Who knew? It was fun while it lasted. My smurfs now reside in a plastic bag, bundled away with other memorabilia in the back of one of the closets at my parents’ house in Northern California. I guess my Mom figured that one day my own children (who are, ah… still in the pre-production stage) might want to play with them. Either that, or maybe something called eBay might one day exist, and I would become suddenly rich by selling them to an eight-year-old-kid in Sweden.


I’ve never considered myself a trend-setter. I am many things, but “hip” has never been one of them (I wonder, in fact, who would describe him or herself as a really hip person, because it just sounds like a really un-hip thing to say). My style of dress is not what you would call “fashion-forward,” and I’ve never really been the guy who knows where all the cool parties are happening.

However, there is an ironic side to being unfashionable: every now and then, something that you’ve been a fan of despite its obscurity suddenly becomes wildly popular. Nevertheless, there have been a handful of times when I’ve been into something before there was a bandwagon to jump on. Not that many – few enough that I feel compelled to declare them for the record (such as it is) in a series of posts here at C&B, lest they go unrecognized. Here then is Part One of my …uh, not-too-many-part series:

THINGS I LIKED BEFORE THEY WERE TRENDY

logo

Some people say the
initials are really an
homage to 1950′s radio
comedian Stan Freberg.
Those people are idiots.

The San Francisco 49ers. I’ve been a football fan since as far back into my childhood as I can remember – and I can remember pretty far back. For a little kid like me who loved football, and had sworn his lifelong rooting allegiance to the 49ers (I believe the ceremony involved trading away a Larry Csonka football card for one of San Francisco’s Gene Washington), the infrequency of their victories could be written off as bad luck. In retrospect, I was indeed unlucky to have had to endure the mediocre Jim Plunkett – Delvin Williams years, not to mention the downright craptacular Steve DeBerg years. Some other kids I knew began discreetly shifting alliances and declaring themselves as Oakland Raiders fans, an idea that never made sense to me. Oakland was all the way on the other side of the Bay, and the team and its fans wore black and rode Harleys. They did win more games than the Niners (e.g. the 1980 Super Bowl), but whatever.

One day in 1981 (the exact calendar date is disputed), the Bay Area woke up to find that the Niners were suddenly and inexplicably awesome. We looked on in surprise and delight as they carved up the opposition, winning the NFC West Division with a record of 13-3 and powering through their divisional playoff game. Thereafter came the chilly January evening in 1982 when the Niners announced the beginning of their era of dominance: just when it seemed that they would fall short, the 49ers rallied in the final minutes of the NFC Championship game to take down the hated Dallas Cowboys on the play now famous as “The Catch.” The subsequent Super Bowl would be the first of four that the Niners won by the end of the decade, led by eventual Hall of Fame members Joe Montana, Ronnie Lott, Steve Young (OK fine, he was really more from the 1990′s), and, in a few more years, Jerry Rice.

San Francisco 49ers

Super Bowl XXIII, January 22, 1989. I’d
been a Niners fan for well over a decade.

Residual elements of the team’s greatness lasted (albeit in diminishing levels) all the way into the new century. Sadly, the decline continued, and by the 2004 season the 49ers had reattained their late-’70s standard of suckitude. So although I was a 49er fan before it was in style, I remain one now that it’s back out of style – the team and I returning, Magellan-like, to our point of origin, our revered captain slain (OK, retired) and the few remaining crew barely alive. Yes, you heard me – Dennis Erickson gave my team scurvy. There, I said it!

Check back tomorrow of Part Two of the BEFORE IT WAS TRENDY miniseries. Who knows, maybe I’ll over-extend another historical metaphor.